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Hot Products During a Recession
OK, I know that some of you have been waiting for me to say more about which products are hot sellers during a recession. I had anticipated that some of you should desire this kind of information on how to develop your marketing and product buying plans for 2008 and 2009. While I shall refrain […]
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What Do People Still Buy During a Recession?
As we move into the recession of 2008 we, as small business owners, need to concern ourselves with what people will still buy during a recession. People are worried. The companies they work for are considering cutbacks in head count and bringing in a budget hatchetman in CEO or CFO positions. Due to the inflation […]
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How Can Small Companies Survive the Recession?
The recession is clearly here now as we look upon the economic trends of the first 3 months of 2008. We see that the Dow Jones Industrial Average is down from the high flying years of 2005-2007. Commercial banks and investment funds are writing off billions in sub-prime loan losses and are inching toward failure. […]
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How Bad Will This Recession Be?
As most people are well aware of now there is very little doubt that we are at the start of a very serious economic downturn. Some economic forecasters sometimes paint a rosy picture of a mild downturn but, when we start looking at the cold, hard, facts, it becomes apparent that patterns that were present […]
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Five Mistakes Small Businesses Make in a Recession
As evidenced by recent job and stock market losses we are clearly already well into a serious recession. Perhaps you have wondered how your small business can survive the recession. Maybe you should also consider the types of mistakes that small businesses make during a recession. Let us work out some of the things that […]
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Business Strategies for the Recession
Recessions are a natural part of the business cycle, meaning that we will see them over and over again so, as small business owners, we should always have a strategy to deal with them when they arrive. There are ways to minimize the effects of a recession on your small business.
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Three Recession Proof Businesses
Here is my a magic secret formula for Recession Proof Businesses. In a way, it is a bittersweet addition to my thought process in this area. I wish that we were not having to jump on the Recession Proof Business bandwagon but that’s the way things are right now so we must make the best […]
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The Stagflation Threat
The US economy came to a screeching halt in the final quarter of 2007 and now, as we move into 2008 with a stalled economy we’re facing an old fiend call stagflation, something which we haven’t seen since the waning days of the Carter administration in the 1970’s.
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Niche Marketing in a Recession
In the science of ecology, a niche is defined as the position that an organism occupies within an ecological community, otherwise known as an ecosystem. In the marketing world, a niche refers to a product or service that occupies a specific area of demand. It is that tiny corner in the market that can provide […]
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10 Recession Resisting Ideas for Your Company
Some well run companies emerge from a recession stronger than ever. How are they able to do this? Here are 10 tips you can use to make your company stronger during the current recession. Incorporate these ideas into your strategic action plan to resist the current recession